Value.
What is it?
Much like beauty, it lies in the eye of the beholder.
Our mission is to help as many people get from where they are to where they want to be as possible. We're getting ready to enroll the next cohort of students as part of that mission. By design, the CCA is price prohibitive for most. It also has a limited capacity.
So we've been thinking...
"How can we help as many people as possible get to where they want to be?"
The obvious answer:
Put more free stuff out there.
Below, we've compiled the best Certainty Tools articles this year. By "best" we mean "most useful to the most people".
- How To Upgrade Your Intelligence: a paradigm-shifting presentation by Todd Snyder. Powerful and applicable.
- Three Reasons Why Some People Win While Others Don't: Gain an advantage with these three things. Training and worksheets included.
- Creating A Market One: How Laurel Porties crushes ads with the solvable problem. And how she has a 100% student success rate.
- A Message From The Founders: because we love ya =)
Even if you've read or seen them before, we recommend perusing them again. Good stuff hits differently the second and third time(s) through.
1. How To Upgrade Your Intelligence by Dr. Todd Snyder
How To Upgrade Your Intelligence
What is intelligence? That's a tough question with a complicated answer. At least it used to be. Clinical psychologist, Dr. Todd Snyder has wrestled with it for years. Dr. Synder is a rare breed of human. He has an innate level of receptivity to the world around him, intuition, if you will. He also has an entrepreneurial mindsight. Couple that with classic…
2. Three Reasons Why Some People Always Win, While Others Don’t
Three Reasons Why Some People Always Win
The first section of Dan Nicholson’s WSJ best-seller “Rigging The Game” is “Three Reasons Why Some People Always Win (While Others Don’t).” Hidden in the first 15 pages are a handful of “Certainty Tools”. These tools are often skipped or discounted due to their simplicity. But the impact that follows studying, understanding, and revisiting them is profou…
3. Creating A Market of One With A 100% Student Success Rate
Crushing Paid Advertising With "The Solvable Problem" - How Laurel Portie Has Created A Market of One
When we first met Laurel, people were telling her she was crazy. Every “guru” she talked to told her that she needed to change her strategy. They told her to be someone she is not … even though her strategy was working better than any of theirs. Implementing what she learned as a CCA student, Laurel has continued to refine her program. Leaning into what m…
4. A Message From The Founders
A Message From Nic and Dan
“Most prefer the certainty of misery to the misery of uncertainty” Virginia Satir Certainty. It’s an interesting concept. Rigging The Game shares the following formula from Chip Conley: Anxiety = Uncertainty x Powerlessness What most people really want is to drive anxiety down. They want to feel better about the question: “Am I going to be okay?”.
We hope you are able to find time to read, watch and most importantly, apply.
Certainty U
Ps. More free resources for you:
Rigging The Game Bonuses
Bumpers Bonuses